Since February of 1960, his readers have stayed true and faithful:
"It's reassuring, I think, to the American public to see the same family," he said.
Although Keane kept the strip current with references to pop culture movies and songs, the context of his comic was timeless. The ghost-like "Ida Know" and "Not Me" who deferred blame for household accidents were staples of the strip. The family's pets were dogs Barfy and Sam, and the cat, Kittycat.
"We are, in the comics, the last frontier of good, wholesome family humor and entertainment," Keane said. "On radio and television, magazines and the movies, you can't tell what you're going to get. When you look at the comic page, you can usually depend on something acceptable by the entire family."